Saturday, December 19, 2020

Asst. Manager – Marketing & Public Relations

Job Ref No: AMMPR-191220

About Our Client 

Our  Client is a renowned  Education institute who is posed to grow as a leading Business school in  India and already has very high national ranking among the B Schools in India  .  It is promoted by international luminaries in the education Industry. Their faculty are from global destinations & are acclaimed to be the best in their domain. The institute is professionally managed and  sports  a corporate working culture.  It is patronized by many large Corporate groups as a regular picking ground for quality resource for top managerial positions. 

Job Description 

You will be  a part of the Branding & Publishing department of the institute. You will be responsible for all marketing collaterals from end to end i.e., conceptualizing ,planning, designing  & delivery . You will be interacting with various stake holders to ensure smooth flow of activities and successful delivery of campaigns. 

Desired Profile  

Experience –3+ yrs of relevant experience in media industry 

Qualification – MBA Marketing (Regular course), Mass Communication / Journalism /   

Job Responsibilities 

·                Develop and improve marketing communications plan including strategy, goals, and tactics

·                Develop media relations strategy, seeking high-level placements in print, broadcast and online media

·                Coordinate all public relations activities of the institute

·                Direct social media team to engage audiences across traditional and new media

·                Leverage existing media relationships and cultivate new contacts within business and industry media

·                Manage media inquiries and interview requests

·                Create and improve content for press releases, by-line articles and keynote presentations

·                Monitor, analyze and communicate PR results on a monthly basis

·                Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis

·                Build relationships with thought leaders and stakeholders to grow industry awareness

·                Maintain a keen understanding of industry trends affecting the education sector and make appropriate recommendations regarding communication strategy surrounding them 

Desired Skills

 While it is desired that the candidate have hands on experience in the above defined responsibilities, the key skills factors desired for this position is as follows

  • Proven track record in designing and executing successful PR campaigns at a national level
  • Strong relationships with both local and national business and industry media outlets
  • Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print interviews
  • Exceptional writing and editing skills
  • Solid experience with social media and digital PR including blogs and mainstream social media (LinkedIn, Instagram etc.)
  • Should be able to execute independently
  • Excellent spoken , written & presentation skills in English
  • Highly Computer Savvy

Note : Candidates Must be living in South Chennai or willing to relocate to this part of the city 

Apply to : jobs@p3synegy.com 

Contact : R.Vaidyanathan - 9600008133

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