Job Ref No: AMMPR-191220
About Our Client
Our Client is a
renowned Education institute who is posed to grow as a leading Business
school in India and already has very high national ranking among the B
Schools in India . It is promoted by international luminaries
in the education Industry. Their faculty are from global destinations & are
acclaimed to be the best in their domain. The institute is professionally
managed and sports a corporate working culture. It is patronized
by many large Corporate groups as a regular picking ground for quality resource
for top managerial positions.
Job Description
You will be a part of the Branding & Publishing
department of the institute. You will be responsible for all marketing
collaterals from end to end i.e., conceptualizing ,planning,
designing & delivery . You will be interacting with various
stake holders to ensure smooth flow of activities and successful delivery of
campaigns.
Desired Profile
Experience –3+ yrs of relevant experience in media
industry
Qualification – MBA Marketing (Regular course), Mass
Communication / Journalism /
Job
Responsibilities
·
Develop and improve
marketing communications plan including strategy, goals, and tactics
·
Develop media relations
strategy, seeking high-level placements in print, broadcast and online media
·
Coordinate all public
relations activities of the institute
·
Direct social media team
to engage audiences across traditional and new media
·
Leverage existing media
relationships and cultivate new contacts within business and industry media
·
Manage media inquiries
and interview requests
·
Create and improve
content for press releases, by-line articles and keynote presentations
·
Monitor, analyze and
communicate PR results on a monthly basis
·
Evaluate opportunities
for partnerships, sponsorships and advertising on an on-going basis
·
Build relationships with
thought leaders and stakeholders to grow industry awareness
·
Maintain a keen
understanding of industry trends affecting the education sector and make appropriate
recommendations regarding communication strategy surrounding them
Desired Skills
While it is
desired that the candidate have hands on experience in the above defined
responsibilities, the key skills factors desired for this position is as follows
- Proven
track record in designing and executing successful PR campaigns at a
national level
- Strong
relationships with both local and national business and industry media
outlets
- Experience
in acting as a company spokesperson; comfortable and skilled in both
broadcast and print interviews
- Exceptional
writing and editing skills
- Solid
experience with social media and digital PR including blogs and mainstream
social media (LinkedIn, Instagram etc.)
- Should
be able to execute independently
- Excellent
spoken , written & presentation skills in English
- Highly
Computer Savvy
Note : Candidates Must be living in South
Chennai or willing to relocate to this part of the city
Apply to : jobs@p3synegy.com
Contact : R.Vaidyanathan - 9600008133
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